Spark Digital Signage
Design Specifications and Standards
![Exterior facing hill climb LED wall screen](https://s3.wp.wsu.edu/uploads/sites/2969/2018/03/hill-climb-led-wall_1000x655.jpg)
Specifications
10 ft x 10 ft LED Modular Type Configuration
Located on Eastside and viewable 24/7 from Waller Way
Notes
Audio is not available for this display.
- All ads must be 800 X 600 pixels.
- Minimum resolution of 72 dpi and Maximum resolution of 96 dpi.
- Images must be saved as a jpg and will be played for 10 seconds per rotation.
- Videos must be formatted to 24 frames per second (fps), saved as AVI.
- Videos must be no more than 30 seconds. We recommend less than 20 seconds.
- University departments should refer to brand.wsu.edu and follow required university identity and style guide standards.
- Registered Student Organizations (RSOs) have permission to use WSU spirit marks, but not the university logo. More information is available at brand.wsu.edu.
- Files must be no larger than 250MB.
- When designing promotional materials for the digital signage system, please keep clarity and aesthetics in mind by using easy-to-read fonts and clear photos. Make sure to include all pertinent information such as date, time, location of an event, and your departmental logo/name. Less content is better for digital signage, as viewers are typically on the move and there are many ads in rotation at any given time.
![Photo collage: Three photos arranged horizontally, showing the three screens available in the Spark.](https://s3.wp.wsu.edu/uploads/sites/2969/2023/04/DigitalSignage_3391x750-scaled.jpg)
Specifications
Full 4k video content, no audio for advertising
Located in the Spark Atrium
Notes
Ads will not be run during scheduled events.
- All ads must maintain a 16:9 aspect ratio with a minimum of 1920 x 1080 pixels. We recommend 3840 x 2160.
- Images must be saved as a jpg and will be played for 10 seconds per rotation.
- Videos must be formatted to at least 24 frames per second (fps), H.265 codec and saved as .MP4 with no greater than 2 MB bitrate.
- Videos must be no more than 30 seconds. We recommend less than 20 seconds.
- University departments should refer to brand.wsu.edu and follow required university identity and style guide standards.
- Registered Student Organizations (RSOs) have permission to use WSU spirit marks, but not the university logo. More information is available at brand.wsu.edu.
- Files must be no larger than 500 MB.
- When designing promotional materials for the digital signage system, please keep clarity and aesthetics in mind by using easy-to-read fonts and clear photos. Make sure to include all pertinent information such as date, time, location of an event, and your departmental logo/name. Less content is better for digital signage, as viewers are typically on the move and there are many ads in rotation at any given time.